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Arthur Carmazzi's Directive Communication is one of the best transformational courses I have attended. It has many practical applications and interactive exercises that scientifically illustrate how
we can improve results and performance. Using this has made a big difference in motivating myself and continually influencing the behavior of my organization. I would recommend this to anyone wanting to make a difference.
Lance Tay
Deputy CEO
John Hancock Life Assurance
Arthur’s Directive Communication programmes have made a noticeable impact here at MTV. Our managers and staff have shown measurable results in their productivity and in their ability to minimize conflict. In our follow-up sessions,
each demonstrated a greater aptitude in bringing out the best of themselves and their colleagues. We will continue to implement Directive Communication courses and use the CBCI in our international curriculum and highly recommend Arthur F. Carmazzi and his technology to any organization wishing to make the most of their human capital.

Feline Chua
Director of Human Resources
MTV Asia
“I probably need to pinch myself to know that this is me. This program has changed the way I think, the way I deal with people. I’m not as impatient and stressed out like I used to be. Every situation now makes me pause to think of the appropriate way to address it. This program is a must!”


Andre Leung
Administration & Accommodation Manager
Emirates Harbor Hotel & Residence Emirates Green Lakes Serviced Apartments
The program was an eye-opener and a journey of self-discovery. Arthur was very inspiring, able to instill the emotional tools in me needed for making a change in my organization and in really connecting with people. He is also
entertaining and educational which turned the program into an enlightening experience. This is a program which I highly recommend, excellence through experiential learning.

Khatimah Mahadi
Vice President
CitiBank (Malaysia)
I was impressed about the research you did about our company. You have successfully nailed quite a lot of issues on the head and have made many in the audience suddenly aware of possible causes of their communication or
relationship problems. Most importantly, you did it in a light, amusing way that took tension away from a potentially embarrassing or tense situation. We all enjoyed it even as we realized our faults!

Shim Yok Lam
Regional Director
Eppendorf (Asia Pacific) SA
“It has been a very enriching and learning experience for me and I have learnt to see things in a different perspective now.”
Johann D'souza
Hygiene Officer
Emirates Marina Hotel & Residence
I am certainly more "aware" after attending the seminar. After watching the Matrix-Reloaded, I feel like I've taken the pill that allowed me to see how people are programmed and allowed me to choose how to interact with others.
It has been a month and a half and the stuff is getting easier and easier to use. For example, I had trouble understanding why one of my staff took such a long time to complete a task and why he could not produce a plan that would satisfy the organization's needs. It wasn't until I realized he was purple-brained and hence information-focused, and relatively slower in processing and acting than me, that I knew how to better communicate to him about my expectations and improve his performance - without losing any hair.I've learnt that choosing a posture before a meeting will create a greater chance for success. Using the CDC cards, I've helped supervisors identify what their direct reports needs are and how they process information so that they can better assign tasks that will excite employees and make them more productive.

Michael Foo
Software Engineering Department Manager
Motorola
I just want u to know that the training you have given me has helped me a lot. I visited my friends in the old company about a week ago and they were surprised to see the change in me. They said it was their we knew u could do it but may be ur attitude was stopping u from bringing that change.
One of my friend even had tears in his eyes, he told me that he was so wrong about me. I have started enjoying my work. My family is also happy that I have changed the way I talk and think. I also make a point that i take things in a possitive way only, and try to find solution for every porblem, Those 2 weeks have changed my life in a right way and open doors for my growth. I m sure that i m takeing my steps in the right direction, thanks for ur help in show me the true and clear picture. thanks to all of u the team of Directive Communication.

Rostan Rodrigues
Chief engineer
Emirates Harbor hotel
As the International Senior Advisor for the China Association for NGO Cooperation I have been involved with training and enrichment programs from some countries, but never before have I been exposed to such a powerful
program as Arthur’s. His ability to expand and even transform the attitudes of those involved in our projects was uncanny. He was able to get people from different cultures and different agendas aligned with one vision. His interactive Directive Communication based workshop got our people to truly understand one another and work more cohesively than ever before. I commend Mr. Arthur F. Carmazzi for his superior ability and his sincere compassion for those whose lives he touches with his work.

Dorit Lehrack
International Senior Advisor
CANGO (China Association for NGO cooperation)
Arthur’s Directive Communication programs have helped leadership at SingTel excel in creating a supportive and effective work environment. The results show up in the greater interest that different departments have taken in each
other and in generating increased synergy and better communication across departments. This has positively affected the over all efforts towards our objectives. We have used Arthur a number of times because “Directive Communication” methodology and tools have been found to work for us!

Eugene Tan
Senior Training Manager
SingTel
All the Patriots here are sincerely feeling that you guys are with us today and have played a very crucial part in getting us were we are now and I am sure you will stay with us along the path of our future with Emirates Marina and Emirates Hotels & Resorts!
Bruno Hivon
General Manager
Emirates Marina Hotel & Residence Emirates Green Lakes Serviced Apartmentsn
The program was very much in line with conquering challenges in our day-to-day operation and your timing was excellent. People could really relate to your stories and exercises for cultivating a greater service attitude, and you did a
great job “taking them there”. Most of my people including myself had fun and got real value. The brain color exercise was excellent for really understanding our communication.

Charles de Foucault
General Manager
The Ritz-Carlton, Seoul
This session has strengthened my communication skills beyond expectation and has made me much more able in relaying messages effectively.
Sherina Suhaimi
Education Officer (Public Relations Unit)
Ministry of Education, Brunei BB 3510
The Directive Communication seminar I attended where I gained insight on colored glasses was most enlightening. When I shared this with my team of telesales professionals it made a significant impact. We applied it to our script,
tone of voice, and amount of information based on initial assessment of what type of colored glasses our customers were “wearing”. We found that it has helped us to match our delivery with the various types of customers. This has enabled us to better serve our customers and meet their needs.

Henry Lee
Manager, Corporate Accounts
Microsoft Corporation
“The whole hotel is teaming with an energy that is truly exhilarating. I think the program is so successful because it calls on the significance and substance of people rather than on material things and that is what service is all about.The revolutionary attitude and group dynamics that came out of this program can
put into every aspect of our work across all departments and every stage of the operations. All of us have been channelled in one passionate direction and one focus, and this has been achieved in quite a dynamic and fun way that got buy in at all levels. Even the management team here we have discovered quite a bit about ourselves that will certainly make a difference in our directions. As for our Patriots and their revolution, this is so different from other service concepts that they will definitely set the path for things to come.”

Bruno Hivon
General Manager
the Emirates Marina
Your color coded brain affinity model provides an enlightening perspective into the nebulous characteristics that spell success in today's complex interpersonal relationships in the world of business. The "brain mapping" sessions were insightful and exciting...great to have been a participant of your program.

Michael Lor
Managing Director, Corporate Services Grp
DBS Thai Danu Bank
While many communication principals may be known to us, they are far from actually being practiced in the corporate world, this workshop definitely helps organizations and their people to change mind set and even behavior. It has indeed been relevant to increasing productivity.

P.R. Joshi
Senior Vice President
Zydus Cadila Healthcare (India)
It was a great seminar. Most beneficial to those want to have a fresh impetus for life and transformation of their organization. Arthur was amazingly inspiring.

ONG KAH KIAT
MSc (Soc & Org Psy) Assistant Director
Military Security Department, Ministry of Defense
"This program has far exceeded our expectations, it has managed to achieve more in 2 weeks what we have he been trying to implement for the past 6 months. It has added a new dynamic in the whole approach to establishing a service culture. The aptly named Culture Revolution has been very effective
in getting the team members themselves to not only buy into the program, but actually come up with the Service Culture thereby taking ownership and living it through their work and personal lives.”

Martin Le Roux
Manager Planning Projects & Development
Emirates Hotels & Resorts
The Directive Communication "Foundations" course is a wonderful adventure in discovering new dimensions in communication and leadership. I am increasingly amazed at the results I have gotten by applying these strategies at
Colgate. I also have become conscious of some of the things I "used to do" that were creating a negative impact and corrected them. Thank you so cuch

Hima Mehta
Head of Communications
Colgate-Palmolive (India)
Arthur has far exceeded the expectations we had for this exercise. His process for developing a unified vision seemed unorthodox but delivered more than projected. The workshop helped all have the same clear direction and unified key stakeholders to make a notable difference in the projects success. We will be using Arthur again in future projects and recommend him with high regard.

Joseph Lo
Senior Project Advisor for Artisan Development Project in Tibet
UNDP (United Nations Development Program)
"The atmosphere was electric, there was a buzz around the room and the team members were confident, excited and motivated by the whole process. It was very encouraging to see the beginnings and are
amazed at the results that are emerging as they take this energy and approach through the opening of the Hotel & Residence and into the future of Emirates Hotels & Resorts"

Martin Le Roux
Manager Planning Projects & Development
Emirates Hotels & Resorts
The workshop was very insightful. Directive Communications revealed the interesting psychology behind better communication that one can apply in daily communication, be it for work or communicating with
friends and family. It helps one to better understand self and others, influencing, motivating and aligning teams and organization. Definitely a worthwhile course to attend for those who want to lead and transform better organizational alignment.

Kevin Ch'ng
Asia Pacific Marketing Manager
Conoco International Inc.
Your thought provoking workshop has inspired us to be better motivators in our arena of work. You have also shown us innovative ways to enhance our professionalism and leadership skills. Thank you.

Col Tung Yui Fai
Commander ARMCEG
Singapore Army
“I have changed the way I used to treat people after the program and have seen a big difference in the results we get now. I also see people from 32 different nationalities and from other other departments helping our people to meet date targets”.

Jean Francois
F&B manager
the Emirates Marina
Arthur’s retreat for the Nestle senior management really gave clarity to the implementation of our GLOBE initiative. He worked with our senior management team to establish foundations for a substantial change in our organization and really made a difference.

Tengku Marina Badlishah
Group Corporate Affairs Manager
Nestlé (Malaysia) Berhad
Strongly Recommended, Mastery made easy to understand. Helped me a lot on a personal basis too.

Amy Quek,
Public Relations Officer
Inland Revenue Authority of Singapore
This course has made a big difference in my career and my life. Thank you.

Hew Kok Leong,
Head of Customer Service
Maybank
Arthur's Session has greatly enlightened my career path & my self understanding, very entertaining.

Charylnn Ng,
Account Executive
MediaCorp Radio
The Workshop was an eye-opener. Learnt new techniques which will help tremendously especially when communicating with fellow workers & bosses. Also learnt a few things about myself, Thank you so much.

Goh Joon Kim
Fuels Marketing
ExxonMobil
Directive Communication revealed new horizons in what I believed communication to be, this was one of the most worthwhile courses I have taken. Thank you for making this enlightening experience entertaining, educational and practical.

Ho Yuet Mee
Partner
Ernst & Young
Arthur is a consummate coach cum presenter. A master of communication and change, Arthur works his "Carmazzi Magic" in connecting people with their purpose. I thoroughly enjoyed myself while learning.

Ching, Siong Hon
Head of People Development
BLOOMBERG Singapore
Before, I was very skeptical and not motivated to take on challenges to change the way I work as well as to understand others. Now, I have a broader picture of how things work. "You're a loser if you don't attend this program with the one and only ….Arthur Carmazzi"..

Cynthia Lee
Human Resources Executive
Maybank
Arthur is like a breath of fresh air in an environment stifled with all kinds of stigmas - fraud, deception, technology etc. He is good motivation for people like me working in a technological environment, and with most people thinking 'negatively'. Would benefit lots more people to bring the best out of us!

Nazbe Abdul Hamid
Manager, IT Risk Dept Group Audit Division
Maybank
An Excellent 2 day workshop, it has made a whole lot of difference for me and my company.

Aparna Shetty
Executive - Corporate Communications
Bayer (India)
Directive Communication is simple, provocative and enlightening. I will definitely implement what I have learned in my company and its corporate culture. Your teachings have given me courage to change myself and become
more direct in handling problems since all I have to do is to switch part/roles. I like the part especially about the colored brain and that we are actually 'the problem and the solution'. This is good to avoid thinking that 'it's someone else's fault'. Therefore, I can grow and help others grow.

Ferdinand Dion
Head of Corporate Communication
Bank NISP, Indonesia
DThe session is very inspiring as I haven't been exposed to the four different postures when dealing with the publics/clients. It was also enlightening to learn how important branding is in placing an organization in the forefront.

Mona Fairuz Nordin
Senior assistant Director
Corporate Communication Division Putrajaya Corporation
Your session was great and very inspiring, especially the accompanying activities and music which captured the attention of our staff. You have a cult leader like charismaa nd new following for your methods!


Josh Lim
(Speaker)
Josn Lim & Associates
Arthur has helped me to discover myself and enhance the ability to understand/have better perceptions of others. Arthur's program is simple and comprehensive and energized everybody in the group.

Murizah Tengku Zainal Abidin
TT dot Com Sdn Bhd
Malaysians need Carmazzi to bring the best out of us. It will bring the true meaning of 'Kerana Mu Malaysia' and make this country a better place to live in

Mohd Zalmi
Head of Quality Assurance
Arab-Malaysia Finance Bhd
These sessions did inspire me on the rules/attitudes that I should have as a company spokesperson and will bring major changes to our PR division
DK. Azami PN A
PR Officer
Sultan Hassanal Bolkiah Foundation
Your season was interesting and knowledgeable. Your style of teaching is innovative and practical. We will introduce this method to government agencies as the best PR and communication program. Thanks a lot.



Wan Ahmad Nizam
Public Relations Officer
Public Service Department
Watch Leadership & Change Clients Speak
Andre Leung
Human Resources Manager
Emirates Group
Ahmad Hud
Senior Manager
Qatar Water and Electric
Steven Martin
Senior Leader
Dell Computer
Assoc. Prof. Dr Saadlah Mohamad
Senior Lecturer
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Jean Francois Asimus
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Peter Lim
Training Manager
Prudential assurance (Malaysia)
Mahaz Emami
Plant Manager
Farassan GRP Pipe - Iran
Awang Mohd Hanafi
Head Human Resources Planning & Development
DST Group
Ali Azis
Technology Manager
of Farassan Factory Iran
Marva H.
Manager Strategic Planing
Farassan GRP Pipe - Iran
Ms. Norlin Nor
Lecturer
Faculty Of Business Management
Razziah
Organizational Culture Dept. Iran
Mark Chin Khaw
Senior Security Manager
Bursa Malaysia
Zannah
Farassan GRP Pipe - Iran
Mandy Teo
Spa Manager
Emirates Hotels and Resorts
Mr.Adrian Anantha Raja
Princpal Consultant
Aspro Training & Consultancy
Ms. Geetha Subramaniam
Lecturer
Faculty Of Business Management
Bino Dyni
Lawyer
Bursa Malaysia
Pei Ching
Prudential assurance (Malaysia)
Emmy Rose Laymones
Senior Waitress
Merriott Harbor Hotel Dubai
Joseph Tan
Master Trainer
Prudential assurance (Malaysia)
Widi and Siti
Master Trainer
DST Group
Juvie Anne Galacia
Front Office Receptionists
Merriott Harbor Hotel Dubai
Senia
Devision Manager
British American Tobacco in Singapore
Mahmud Sulaiman
Devision manager
Siemens
Tai Yu Ping
The Head of Corporate Risk Management
Brusa Malaysia
Directive Communication™
Directive Communication™ foundations assure both skills and psychology are internalized to excel in the desired skills.
AIOBP
Directive Communication Courses are Accredited by the American Institute of Business Psychology

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